How StarHub plans to push past the negativity

SINGAPORE (Oct 13): StarHub, the country’s second-largest telco, is being pressured on all sides.

Most texts — and many voice calls — are delivered over the internet today, using mobile apps such as WhatsApp and WeChat. And although StarHub sells mobile internet access, it has not been able to raise prices for that as usage goes up.

StarHub also has the largest local pay-TV customer base. But this segment of its business is being challenged by streaming services such as Netflix and the growth of direct-to-consumer services such as NBA League Pass and Amazon Video.

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