SGX-listed Revez Corporation and Stellar Lifestyle have signed a memorandum of understanding (MOU) to explore the advancement of nextGEN Digital Interactive Media in Singapore.
The MOU was signed by Revez Corporation’s wholly-owned subsidiary, Revez Motion and Stellar Lifestyle, which is the largest managing agent of retail and advertising spaces in Singapore’s rail network.
The latter’s media and digital arm, Stellar Ace, will be driving the media engagement solutions.
Under the MOU, both partners will adopt Revez’s suite of cutting-edge technologies with 5G-ready capabilities with Stellar Lifestyle’s omni-channel advertising ecosystem. They will explore ways to create “intellectual property” relating to digital creative initiatives as well as conducting business feasibility, research and development in the media industry to create new business opportunities.
“Revez Motion is pleased to work towards more innovative and creative solutions. This will herald a new generation for advertising and digital creativity in campaigns. With Stellar Ace’s advertising ecosystem, we can extend more options to offer new edge creative experiences to customers,” says Victor Neo, deputy board chairman and group CEO of Revez Corporation.
“This collaboration is a significant milestone for Stellar Ace as it expands our omnichannel solutions to include extended reality technology and metaverse. As we work on research and development (R&D) for creative digital solutions, we aim to break new ground in the areas of digital innovation, engagements, and holistic insights in campaigns across online and offline platforms,” says Jeslyn Tan, managing director of Stellar Ace.
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Shares in Revez closed at 13 cents on Sept 20 before its trading halt on the morning of Sept 21.
