The new trend at luxury hotels draws inspiration from the least luxurious accommodations on Earth: dorm rooms.
At a time when consumers are looking for better value, and hotels are dealing with unprecedented demand, the bunk bed has emerged as a win-win design solution.
“In markets with really high room rates and high occupancies, adding a few more beds to a room means you can fit more people in it and charge more,” says Alastair Thomann, CEO of the hip hostel brand Generator, where custom bunks now stretch three high in some locations.
“Suddenly, a little villa which used to sleep two or three can sleep five because they’re doubling up. The space allows it,” he adds. “So that’s the game, really — that’s the economics behind it.”
But it isn’t just well-designed hostels that are thinking vertically; it’s also luxury and lifestyle brands, ranging from JW Marriott to Montage and Moxy.
The demand isn’t from budget travellers but from parents who want a luxe vibe without paying for multiple rooms. In these cases, bunk beds provide a glorious and rare compromise, allowing families to stay together without getting in one another’s way.
Thomann, who got in early on the bunk bed trend, says the uptick in demand has been so sharp — from hoteliers and consumers alike — that it’s driven up purchasing costs and created a supply chain crisis.
As a result, he says he now spends 40% more per bunk bed than he did five years ago. And there are so many orders that factories can’t keep up the production, leaving hotels waiting two to three times longer for their orders.
Thomann says it’s like witnessing the emergence of a new cottage industry. “The companies that manufacture for us produce fantastic numbers,” he says. “Their sales guys are really happy.”
With luxury bedding and cosy accommodations, these posh hotel bunks are far from your teenage backpacking days. Here are some properties that have adopted such high-capacity sleeping arrangements.
Tourists, North Adams, Massachusetts
This Berkshires weekend escape — a 48-room converted motel whose owners include the former bassist of Wilco — is all about comfortable minimalism, with a white-and-blond-wood look full of clean lines and rustic accents.
For a particularly smart use of space, the Caravan rooms have a lofted wooden bunk tucked between the king bed and the wall. Sure, it’s meant as a sleeping nook, but the boxy design feels almost like a fort or play area for kids. The bunks have been such a hit that when Tourists designed a new cluster of rental homes near the main hotel earlier this year, they included a five-bedroom option with its own bunked room.
Moxy Hotels, New York, New York
“There is something about bunk beds that is inherently playful and camplike,” says Mitchell Hochberg, president of real estate group Lightstone and developer of Moxy Hotels in New York City.
He thought the Quad Bunk accommodations at the 612-room Times Square property that opened in 2017 would appeal to young travellers who enjoyed the nightly DJs at the rooftop bar. But the rooms, outfitted with two sets of twin bunks, have been a hit with a much wider demographic. “Much to our surprise, they’ve been embraced by a broader array of guests — everyone from families with small children to bachelorette parties,” he says.
The bunks were added as a riff on Yabu Pushelberg’s initial design for the hotel, which had an urban camping theme — think pegboard closets, retro phones and metal-framed tray tables with ceramic campfire mugs. They’ve proved so successful that the brand has added them to several other locations around the city, including the Moxy Hotels in the Lower East Side, Chelsea, the East Village and Williamsburg.
Beaverbrook, Surrey Hills, UK
This family-friendly manor is 20 miles outside London with 470 acres in the scenic Surrey Hills. Since December 2023, it’s also been home to the Village, a collection of cottages inspired by literary and artistic giants, including C.S. Lewis and the Brontë sisters.
Of the 21 rooms, a half-dozen are whimsically outfitted suites featuring bunks: pastel-coloured beds adorned with sweet chequered blankets and seersucker privacy curtains. The elevated design of the bunks proves that Beaverbrook knows how to play to fancy kids — or perhaps fancy parents.
JW Marriott Orlando Grande Lakes, Orlando, Florida
Bunk suites have proved so popular among theme park-bound families in central Florida that the JW Marriott Orlando Grande Lakes doubled its inventory just two years after first introducing them in 2022.
“As we continue to see the rise of multigenerational travel, the need and desire for this style of room continues to grow,” says Michael Scioscia, the hotel’s general manager. Guests in the hotel’s two-bedroom suites — a king bed and twin bunks in one bedroom and a king bed in the other — get a dedicated hospitality team and VIP check-in experience.
Montage Los Cabos, Cabo San Lucas, Mexico
The two- and three-bedroom residences at this Baja Peninsula getaway take bunk beds to another level — a wider one. Here, three sets of bunks contain six queen-size mattresses — no twins — which may be the plushest way to sleep a half-dozen cousins under one roof.
“It’s a great way to turn a room into a fun, larger sleepover experience,” says Azadeh Hawkins, global creative director for Montage International, which has also installed bunks at its Big Sky, Montana location.
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