cult

Multi-label fragrance boutiques like Amaris are perfuming Singapore’s olfactory scene with unique cult labels  - THE EDGE SINGAPORE

Beauty

Multi-label fragrance boutiques like Amaris are perfuming Singapore’s olfactory scene with unique cult labels

Amaris was launched to fill the gap in the growing niche fragrance market in Singapore
The rags to riches story of the doctor and businessman behind cult brand Augustinus Bader  - THE EDGE SINGAPORE

Beauty

The rags to riches story of the doctor and businessman behind cult brand Augustinus Bader

The rise of cult beauty brand Augustinus Bader
& Other Stories: A new chapter in women’s fashion - THE EDGE SINGAPORE

Fashion

& Other Stories: A new chapter in women’s fashion

Just what will Swedish fashion brand & Other Stories, by the H&M Group, offer local stylistas?
Get to know cult shoe designer Mashizan Masjum and his Singapore-only pop-up event in Paris - THE EDGE SINGAPORE

Fashion

Get to know cult shoe designer Mashizan Masjum and his Singapore-only pop-up event in Paris

From TV producer to shoe designer, Mashizan Masjum is most certainly a man who wears many hats — and shoes!
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