SINGAPORE (Aug 26): Entrepreneurship was always “the end game” for 33-year-old Alwin Liang, founder and CEO of Roadbull, one of Singapore’s newest courier delivery companies.

Roadbull, whose name was inspired by the Formula One racing team Redbull, is Liang’s answer to what he thinks are inefficient courier services in Singapore.

Liang believes the company’s competitive edge lies in the following:

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