NoonTalk Media, on Dec 9, announced that it has clinched the contract for the overall event management of the Football Mania Event by Jewel Changi Airport.
Done in partnership with Qatar Airways, the event is held at Jewel from Dec 3 to 18.
According to the terms of the contract, NoonTalk will manage and execute the overall programme, which includes interactive elements, to engage shoppers at Jewel as they watch the World Cup live.
In its statement, NoonTalk added that it will also tap into its talent portfolio to perform as emcees at the live football screening events.
“Through this event with Jewel Changi Airport, we aim to engage shoppers with interactive experiences that celebrate international sporting culture. This engagement further attests to our capabilities in providing end-to-end media services that range from idea conceptualisation and the provision of technical capabilities to the execution of premium events, while catering to our clients’ needs every step along the way,” says NoonTalk’s executive director and CEO, Dasmond Koh.
Shares in NoonTalk closed at 21 cents on Dec 9.