GHY Culture and Media says Beijing Changxin Film and Media, an indirect associated company of the group, has entered into a joint production and production cooperation with Youku Information Technology (Beijing), a subsidiary of Alibaba Group.
Under the agreement, both groups are set to jointly produce a drama series titled, “My Destiny”. The series is scheduled to start filming in November and is set for completion in the second half of 2025.
The agreement comes on the back of the group’s agreement with iQIYI Inc. to co-produce a web drama series, “Strange Tales of Tang Dynasty 3: Chang'an”, as announced on Oct 22.
The group says that the joint production and distribution with Youku Information Technology (Beijing) is another “testament to the strong partnerships and strong network of business relationships and partnerships that the group has established with key industry players in the media and entertainment industry”.
The agreement is expected to “contribute positively” to the group’s revenue performance.
Further announcements are expected to follow subject to material developments.
See also: UOB signs MOU with Shanghai Gold Exchange to connect China’s gold supply chain to Asean markets
Shares in GHY Culture and Media closed flat at 11.4 cents on Oct 24.
