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OxPay appointed as digital payment provider and loyalty programme manager for Royal Sporting House stores

Felicia Tan
Felicia Tan • 2 min read
OxPay appointed as digital payment provider and loyalty programme manager for Royal Sporting House stores
Under the digital services programme, RSH's customers will be able to use their credit and debit cards, as well as DuitNow, GrabPay and ShopeePay to make their purchases. Photo: OxPay
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OxPay has been appointed as the digital payment provider and loyalty programme manager across 29 Royal Sporting House (RSH) stores in Singapore and Malaysia.

Under the digital payment services programme, RSH’s customers will be able to purchase items with their credit and debit cards as well as via DuitNow, GrabPay and ShopeePay. Buy now pay later (BNPL) schemes such as Atome and IOUPay will also be available.

So far, one RSH store in Malaysia and five RSH stores in Singapore have completed the pilot testing of digital payment services. The pilot testing of the Gulf Marketing Group (GMG) gift card solution under the loyalty programme has also been completed.

In its statement on June 21, OxPay says it is progressively rolling out both the digital payment services and GMG gift card solution to 17 RSH stores in Malaysia and 12 RSH stores in Singapore.

“As we move towards a cashless society, it’s more important than ever for retailers to provide their customers with multiple payment options that are secure and reliable. Our digital wallet solutions offer retailers a convenient way to enhance their customer experience, while granting their customers peace of mind. This recent partnership with RSH is a step forward in realising our goal of transforming traditional transactions with our established digital infrastructure and expanding our geographical presence,” says Henry Tan Chee Keong, managing director of OxPay.

Carl Masterman, senior vice president of retail, SEA – Sports, at GMG adds, “As a sporting goods retailer, pushing boundaries to deliver peak performance is integral to how we operate. It’s this very mindset that motivates us to continuously adapt, enhance and improve our retail experience to meet the needs of today’s consumers.”

See also: Atome Financial secures another US$200 mil syndicated credit facility from HSBC

“Digital payments are a key element of that experience, delivering the convenience, speed and efficiency of transaction which our customers expect. Partnering with OxPay enables us to embrace digital payments as part of our retail commerce landscape and with their technological expertise onboard, we will be able to offer our customers greater choice, convenience, and security,” he continues.

Shares in OxPay closed 0.6 cent lower or 3.80% down at 15.2 cents on June 20.

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