In an era of rapid change and digital disruption, businesses aim to stay ahead by innovating and embracing digital transformation to maintain market presence and surpass competitors.
In this context, cloud computing revolutionises operations by fostering collaboration, improving market responsiveness and enhancing IT efficiency while eliminating the upfront costs and lengthy deployment of traditional IT setups.
StarHub has announced a strategic enhancement to its managed services portfolio in the competitive digital transformation landscape. This initiative, powered by cutting-edge automation and Artificial Intelligence for IT Operations (AIOps), is designed to significantly boost operational efficiency and cost management for large enterprises and government-linked companies.
The service provider has partnered with American digital workflow company ServiceNow and technology giant IBM to offer managed services to businesses effectively, allowing them to achieve operational and cost efficiency. Its latest offering—managed services for hybrid multi-cloud—leverage AI-driven automation to provide seamless, high-performance experiences in hybrid multi-cloud environments.
“Embracing our DARE+ transformation, these partnerships signify a monumental stride in service assurance and management excellence. Empowered by our cutting-edge automation and AI-driven solutions, our fortified Digital Infrastructure Services are poised to revolutionise industries, empowering businesses of all sizes to optimise operations and cost and unleash their full potential for unprecedented growth,” says Starhub CEO Nikhil Eapen.
Empowering enterprises
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Combining ServiceNow's and IBM’s tools with StarHub CC3 's Cloud Infinity platform creates a compelling solution for businesses seeking to revolutionise their IT operations with cloud and AI services.
StarHub’s enhanced managed services centre around Cloud Infinity, a hybrid multi-cloud architecture ensuring low latency and high reliability. It offers innovative, cost-effective, secure services driven by advanced orchestration, management and automation, setting a new standard for modern enterprise and government needs.
The shift to automation and AI frees up IT staff for complex challenges, boosting efficiency and accelerating fault resolution. AIOps integration in managed services represents a leap towards predictive IT management, anticipating and preventing issues before they disrupt business operations.
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Punggol Digital District (PDD), master planned and developed by Singapore's JTC Corporation, is set to be a thriving hub for tech and innovation. Integrated with the Singapore Institute of Technology, it features retail, dining and lifestyle options and a 200-room serviced residence or hotel. StarHub’s role in this pioneering project involves deploying an intelligent software-defined network that integrates seamlessly with 5G and network automation across the data centre, campus and subsystems.
The network solution provided by StarHub is equipped with advanced features like location-based analytics and network telemetry for creating digital twins — virtual replicas of physical devices and services. The value creation is at its pinnacle when the network solution integrates with JTC and GovTech’s Open Digital Platform, as the smart district operating system would ingest the entire PDD data and enable the creation of a new digital economy and community-business collaboration.
This setup automates network operations and maintenance using AI and ensures top-notch security by design. As a scalable solution, it is a potential blueprint for new smart cities and districts globally, giving StarHub a significant first-mover advantage in this nascent market.
Suite of capabilities
The managed services for hybrid multi-cloud integrate Customer Service Management (CSM) and Information Technology Service Management (ITSM) modules to deliver superior Telecommunications Service Management (TSM) capabilities, surpassing traditional siloed solutions. This includes advanced configuration management database and omnichannel solutions like email, virtual agents, mobile apps and agent workspaces.
The solution also includes advanced Network Performance Management (NPM) capabilities which proactively monitors and optimises network performance for exceptional user experiences, and AIOps capabilities which use AI-driven analytics to predict and prevent issues, ensuring high availability and performance. Additionally, it provides real-time application monitoring which shows instant insights into application performance, and application resource management which ensures optimal resource allocation and cost optimisation.
Such integration streamlines operations and dramatically enhances customer experience, fostering a digital-first environment where businesses can thrive through seamlessly connected ecosystems. With Service Bridge, clients with compatible platforms will find a hassle-free migration path to StarHub’s platform, ensuring continuity and improved service management.
StarHub’s managed services for hybrid multi-cloud, in collaboration with ServiceNow and IBM, offer a compelling suite of capabilities, including superior service assurance and service management. These services cater to the specific needs of organisations like JTC, enabling them to streamline their operations and leverage digital transformation for sustainable growth.
Amid IT complexity, StarHub's solutions offer agility and efficiency vital for success in the digital age.