Publicis announces plans to hire and train Singaporeans in digital and innovation capabilities

SINGAPORE (Feb 22): Publicis Communications Singapore says it is launching a new initiative to “create made-in-Singapore white label innovations catered for the global market”, which includes the hiring and training of Singaporeans to strengthen its employees’ digital and innovation capabilities.

Publicis Communications is the subdivision of French multinational advertising and public relations (PR) company Publicis Groupe.

In a press release on Wednesday, the communications agency says it intends to, with the support of the Singapore Economic Development Board (EDB), “transform its delivery model over the next three years to go further upstream in product and service innovation, in addition to helping clients to deliver creative and effective marketing campaigns globally”.

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