SINGAPORE (April 5): Philips Lighting has announced the launch of a new chatbot service on its Singapore Facebook page, which allows users to purchase the group’s consumer products conversationally through the Facebook messenger platform.

The service can be accessed by looking up “Philips Lighting Singapore” in Facebook’s Messenger contact search feature.

In a release issued on Wednesday, Phillips Lighting claims to be the first lighting solutions company to announce the launch of a chatbot, a term used to refer to a computer program designed to simulate human conversation via artificial intelligence.

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